American-born Rayne Reed is the Head of ZALORA Private Label at ZALORA, one of Singapore’s biggest online fashion stores.
Having previously also lived in Shanghai, this savvy global citizen has international tastes, too.
One of her favourite spots to unwind after work is Lucha Loco. “It’s near my office, and has great drinks, tapas and the outdoor area is perfect on a windy evening,” she raves.
Have we also mentioned Rayne’s a fashion maven? She runs the creative team of ZALORA Private Label, which designs original collections for the online retailer.
Rayne has a soft spot for Singapore-based artisan fragrance company SIX. “They do beautiful home fragrances that bring freshness to every room as well as gorgeous perfumes,” she says.
She swears by Malaysian makeup artist Ferra Rosa’s brand of eyeshadow. “It’s the best I have ever worn – it comes in delicious colours such as sorbet and eclair.”
In her free time, Rayne says she enjoys outdoor activities with her husband, including sailing at Constant Wind Sea Sports Centre.
By Andre Theng, The Finder (Issue 286), September 2017
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